Marketing Management: Analysis, Planning, Implementation and Control

Marketing Management: Analysis, Planning, Implementation And Control

£4.00 GBP

Author :Philip Kotler

Condition : Used-Very Good

Binding : Soft-Back

Pages : N/A

Publisher : Prentice Hall

Language : N/A

Publication Year : N/A

This text focuses on the major decisions marketing managers and top management face in their efforts to harmonize the objectives and resources of an organization and the needs and opportunities of the marketplace

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SKU: GB5759
Barcode: 9780135634790
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Categories: Business
Description

Author :Philip Kotler

Condition : Used-Very Good

Binding : Soft-Back

Pages : N/A

Publisher : Prentice Hall

Language : N/A

Publication Year : N/A

This text focuses on the major decisions marketing managers and top management face in their efforts to harmonize the objectives and resources of an organization and the needs and opportunities of the marketplace