It Strategies for Business

It Strategies For Business

£14.00 GBP

Author :Joseph Peppard

Condition : Used-LikeNew

Binding : Soft-Back-Noval

Pages : 306

Publisher : Trans Atlantic Publications

Language : N/A

Publication Year : N/A

Businesses of the 1990s and beyond must be information-based enterprises with an integrated IS/IT and business strategy. This text is, therefore, propelled by a powerful mix of beliefs:

- information should be regarded as a key resource

- no corporate strategy is complete if there is no IS/IT strategy

- IS/IT is too important to be left solely to the IT professionals

- planning for IS/IT should be an important and integral part of the firm's competitive strategy development

- technological choices are essentially business decisions

The special feature of the book is Part 3 which examines technologies likely to have major impact on business and IS/IT strategy and illuminates the nature of the strategic perspective on

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SKU: GN1248
Barcode: 9780273600244
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Categories: Business
Description

Author :Joseph Peppard

Condition : Used-LikeNew

Binding : Soft-Back-Noval

Pages : 306

Publisher : Trans Atlantic Publications

Language : N/A

Publication Year : N/A

Businesses of the 1990s and beyond must be information-based enterprises with an integrated IS/IT and business strategy. This text is, therefore, propelled by a powerful mix of beliefs:

- information should be regarded as a key resource

- no corporate strategy is complete if there is no IS/IT strategy

- IS/IT is too important to be left solely to the IT professionals

- planning for IS/IT should be an important and integral part of the firm's competitive strategy development

- technological choices are essentially business decisions

The special feature of the book is Part 3 which examines technologies likely to have major impact on business and IS/IT strategy and illuminates the nature of the strategic perspective on